The Best-of-Breed vs. Consolidation Debate Is Wrong | Vinicius Rodrigues
Vinicius Rodrigues cut six figures through consolidation, built an AI agent before the vendors had a name for it, and still says the question itself is the mistake.
Lower Contract Sizes, Less Churn: The Dumb-Pipe Math MAP Vendors Refuse to Run | Peter Oleson
On the leadership-practitioner gap: 'Marketing ops people get it immediately. Leadership resists because they conflate dumb pipe with loss of strategic value'
The Email Accessibility Gap Is a Revenue & Compliance Problem | Sarah Gallardo
On why defensive auditing — building a legal paper trail instead of fixing the underlying problems — is the industry's most underacknowledged accessibility (a11y) failure