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Founder, Monarch Advisory Partners. Martech advisor. She'll audit your tech stack and your excuses.
Hot Seat
Jul 29, 2026
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31 min read
Why 'education before the checkbox' isn't a UX preference; it's the only thing standing between a brand and a multi-million-dollar liability
Jul 22, 2026
On why authenticity isn't a strategy you adopt; it's what happens when you stop performing a brand persona.
Jul 15, 2026
25 min read
Ambrosetti on why "warehouse-native" becoming a vendor checkbox is actually more dangerous than warehouse-native losing the debate.
Jul 8, 2026
On why defensive auditing — building a legal paper trail instead of fixing the underlying problems — is the industry's most underacknowledged accessibility (a11y) failure
Jul 1, 2026
5 min read
Why prompting your way through email development is a false shortcut, and what actually happens when a practitioner stress-tests the tools
Jun 24, 2026
23 min read
The marketing ops job market is separating two types of professionals, and only one of them has a future.
Jun 17, 2026
Bree Graham on why the org chart your company built is the same one your customers are quietly paying for.
Jun 10, 2026
Sara McNamara on why the function being renamed out of existence is the same one AI needs most.
Jun 3, 2026
Scott Brinker on synthetic certainty, the AI governance gap, and why full vendor consolidation is the most dangerous assumption in martech right now.
May 27, 2026
Why everyone feels behind right now | 2026 State of Martech
News
May 20, 2026
1 min read
metamorphosis complete: new season. new look. same organized chaos.
May 13, 2026
one vote. one week. no wrong answers.
May 6, 2026
A new chapter: what's next for MSOM and how things are going to get intentionally weird.
May 1, 2026
for MSoM
Apr 22, 2026
NOT CLICKBAIT!
Office Hours
Apr 15, 2026
we opened it anyway. new episode out now.
Apr 9, 2026
because it's your lucky day
Apr 1, 2026
and nobody has ever picked a perfect bracket. Paramount's odds of a good decision aren't much better.
Mar 25, 2026
new episode. it helps. probably. 🤷♀️
Mar 18, 2026
she rolled the 🎲 and rewrote the rules
Mar 11, 2026
or some may ask, “what’s the matter? 🌚🌠🌝
Mar 4, 2026
Loading 🧠🧠🧠🧠🧠🧠🧠🧠🧠🧠🧠🧠🧠🧠🧠🧠
Feb 25, 2026
👽🛸🕶️, ⛳🏌️♂️🍻, 🏎️🚙⛽.... what in the sneakerhead are you talking about?!? Also, ty for your patience while we had tech difficulties.
Feb 11, 2026
🌌✨ entering the Martech multiverse paradox 💫🌌
Feb 4, 2026
They said I was a valued customer. Now they send me hate mail. 📮
