Hi there,
You have purchased Salesforce.
Now you must purchase Agentforce, Data Cloud, and every other renamed product line that hasn't changed in years, if not decades...
Sound familiar? Cries in Martech 😭
What you're feeling is Suite Fatigue. Adam Greco and I break this not-so-sweet situation all down for you.
Highlights
Suite Fatigue finally gets a name: when the “simpler stack” turns into a tax you can’t escape
The real symptoms
The Franken-suite problem
The exit plan
Stay endlessly curious,
